Pelé Soccer has expanded with a third location in the heart of New York City. They opened this flagship store on November 4th, 2019 in Times Square. Seeking to bring an international soccer culture to New York, this store features jersey & cleat customization of fan gear from teams around the world. You can also experience soccer matches on a 13’x24’ LED screen from stadium seating. Pelé Soccer Times Square is open daily, from 10am to 11pm.